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PETERSON'S PERSONAL BRAND

Atlanta
PETERSON'S PERSONAL BRAND
CARTER bob peterson lessons in leadership young president's organization wells fargo building atlantic station
Yesterday, we joined Carter chairman and CEO  Bob Peterson offering his Lessons in Leadership during the Young President?s Organization?s luncheon at the Wells Fargo building at Atlantic Station. He spoke about the need to create a ?personal brand,? much as coaches do in the SEC. (Have your own logo and a diet version of yourself, too, for your health-conscious friends.) Above, Bob discusses Ownership Thinking by  Brad Hams, which he highlighted during the talk.
Related Topics: Wells Fargo, Bob Peterson