DeskHub Targeting ATL Entrepreneurs
If you're the entrepreneurial type, then does Jay Chernikoff have a desk for you!
DeskHub is set to debut at Piedmont Center IV with its 10k SF rent-by-the-desk flexible office concept, which it's expanding with locations in San Diego and Scottsdale, AZ. DeskHub founder Jay tells us other office suite operators in Atlanta have focused on the more trendy urban areas such as Ponce City Market and West Atlanta, but Buckhead is a central location with free parking. And Piedmont Center allows DeskHub to attract customers beyond just tech clients that Atlanta Tech Village focuses on, Jay says.
DeskHub is part of that business that targets users seeking flexible office space as they grow. Unlike others—say a Regus—the concept offers a mostly open floor plan where tenants simply rent a dedicated desk. Jay says that's critical for his target demographic, which is looking to make real-life connections with people. “There is a big difference between being in someone's network on LinkedIn and being a connection to them in real life. We aren't interacting in person the way people previously did 15 or 20 years ago." DeskHub will soft launch and begin accepting members in March and officially open in April, he says.