Circle K to Expand Presence in Upstate New York through Franchise Agreement with The Briad Group
BISWIRE/Nov. 2, 2024 – Circle K will more than double its current store count in the State of New York through a new franchise agreement announced today with The Briad Group. A leading U.S. hospitality company with a history of franchise development across the dining and lodging sectors, The Briad Group will open 40 franchised Circle K stores in Upstate New York as part of the agreement.
Circle K, one of the world’s largest convenience retail brands, currently operates and franchises approximately 30 locations in New York State.
“We’re very pleased to partner with The Briad Group to bring Circle K to new communities in New York and look forward to supporting their efforts to make our customers’ lives a little easier,” said Pat Fitzpatrick, Vice President of Global Franchise for Circle K. “Their proven experience as restaurant and hotel operators and intimate knowledge of their guests will make them a tremendous asset for the Circle K brand as we accelerate our growth in the Northeast.”
The development of these new locations is set to begin in early 2025.
“We are excited about this partnership with Circle K and look forward to the mutual growth and success it will bring,” said Brad Honigfeld, CEO of The Briad Group. “These new store locations will offer enhanced convenience and fueling services to the various New York communities, aligning with our commitment to delivering excellence across our business segments.”
About The Briad Group
The Briad Group is a leader in the hospitality industry, managing a robust portfolio that includes Wendy’s franchises, as well as Marriott and Hilton hotels. The company operates a range of food and hospitality ventures across the U.S.
About Circle K and Alimentation Couche-Tard Inc.
Circle K is a subsidiary of Alimentation Couche-Tard, a global leader in convenience and mobility, operating in 31 countries and territories, with more than 16,800 stores, of which approximately 13,100 offer road transportation fuel. With its well-known Couche-Tard and Circle K banners, it is one of the largest independent convenience store operators in the United States and it is a leader in the convenience store industry and road transportation fuel retail in Canada, Scandinavia, the Baltics, Belgium, as well as in Ireland. It also has an important presence in Luxembourg, Germany, the Netherlands, Poland, as well as in Hong Kong Special Administrative Region of the People's Republic of China. Approximately 149,000 people are employed throughout its network.
