Founder, Bulletproof
Dave Asprey is best known as the founder of Bulletproof Coffee and the entire biohacking movement. As a four-time New York Times bestselling author, CEO of Upgrade Labs®, and host of a Webby award-winning, top 100 podcast, The Human Upgrade (formerly Bulletproof Radio), Dave is a maverick in the entrepreneurial health science and biotechnology space.
As a true pioneer, Dave was the first person to ever sell a product online, and as you might guess, it was related to coffee. Dave sold caffeine t-shirts out of his dorm room before the web browser was even invented which earned him a profile in Entrepreneur Magazine. Dave became an early internet technology journalist, a cyber security expert, and co-founded a division of Exodus Communications, a company that seeded the internet we know today.
At only 28 years old, Dave’s phenomenal career success left him battling cognitive fog, arthritis, pre diabetes, put him at high risk for stroke, and with the biochemistry of a 60-year-old. His own premature aging launched him on a quest to reclaim his health and vitality, lose over 100 pounds, and not only reverse his biological age but increase his IQ by over 12 points! This work led him to create The Bulletproof Diet and to coin the health science term “biohacking,” a word once deemed “fringe” yet now resides in the Merriam Webster dictionary, along with Dave Aprey as part of the definition.
Dave’s drive to understand the human body’s potential, along with his own investment of nearly $2 million to measure and upgrade his biology, and his persistent effort to share his findings over a 10 year span running the very first and largest biohacking conference on the planet, has earned him the prestigious title of “Father of Biohacking.” You’ve seen him featured in ABC Nightline, the Today Show, Men’s Health, Vogue, the Dr. Oz Show, CNN, Wired, Good Morning America, the New York Times, Fast Company, Bloomberg, and a slew of other major media publications. Forbes named his company one of the top 20 most innovative brands in the world, and he’s credited with creating three unique billion-dollar markets: MCT oil, collagen protein, and functional coffee.
His foresight and collaborative work with renowned medical professionals, researchers, and innovative trailblazers has paved the way for game-changing ideas, strategies, and products to improve mental and physical performance, revolutionizing the entire health science industry. By using science and biohacking technology to give people ultimate control of their body and mind, Dave’s mission is to help people upgrade to a happier, more conscious state, one cell at a time.
As the founder of 40 Years of Zen, Dave applies neuroscience to personal transformation. With seven neuroscience patents, 40 years of Zen is the world’s most exclusive five day intensive for upgrading the brain. Attracting Hollywood celebrities, C-suite executives, professional athletes, and other global elite, Dave’s programs are leading human evolution.
Dave is deeply committed to elevating global awareness on neuroscience and spirituality. He actively supports entrepreneurs both personally and professionally as an investor and advisor to dozens of biohacking startups. His personal journey, remarkable transformation, and professional accomplishments attest to his commitment and vision for the future of biohacking. Dave also believes that a healthier earth will hasten this process, and as an early proponent of regenerative agriculture, Dave was one of the first silicon valley entrepreneurs to construct his own 32-acre regenerative agriculture farm to demonstrate the power of food, ecology, and human development. The Bulletproof Diet is a monument to this concept, having not only assisted Dave in maintaining a 100-pound weight loss, improving his memory and brain function, but also in assisting countless others in improving their health, sleep, and cognitive performance.
Dave currently spends time between Vancouver Island, BC and Austin, Texas, with his two wonderful children. Aside from being a biohacking pundit, he prides himself on being a world class expert in dad jokes, his pun-stoppable sense of humor is able to induce groans and eye-rolls from his children with each punny punchline!