Veenome's 2014 Outlook
It's looking like another big year for online advertising, which bodes well for Veenome. It helps online advertisers track where their ads are going and how they’re being viewed and for how long. Founder Kevin Lenane, who runs the company out of Über offices in Arlington, Va., says the company has expanded its market from working with ad networks and adtech to agencies that buy ads for their clients and brands. The company recently signed the public agency and ad network EQWorks and a few others that can’t be named quite yet.
Veenome, which saw 600% revenue growth from '12 to '13, was recently featured in a New York Times article about how online advertisers don’t have a sense of where their ads are ending up. One source found their ads on porn sites, for example. Kevin says since the article, 15 ad agencies have asked Veenome to demo or license its product. Kevin tells us he’ll be selling aggressively in New York and enhancing it with neural network technology that further automates the process. Veenome will go from eight employees to 14 and possibly add another round of funding to the $2M already raised.
