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September 16, 2021

If You Can’t Beat ’Em, Adapt With ’Em: Regional, Specialty Retailers Pivot Along With Big-Box Rivals

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The full impact of the coronavirus pandemic on retailers might not be known for years, but it is already clear that the industry has been transformed, top to bottom. The very largest players, such as Walmart and Target, have been busy reinventing their e-commerce operations, keeping pace with emerging consumer tech and improving operational efficiencies, among other strategies.

The giants aren't alone. The next few tiers of retailers, including regional and local chains and major specialty retailers, are likewise adapting to the new realities shaped by the pandemic, much as their larger competitors. Pandemic or not, retail has always been a game of adapt or die.

If You Can’t Beat ’Em, Adapt With ’Em: Regional, Specialty Retailers Pivot Along With Big-Box Rivals

"Our connected commerce strategy is increasingly enabling more consumers to shop with us whenever, however and wherever they want," Signet Jewelers CEO Gina Drosos said during the company's most recent earnings call in early September, referring to the changes it has made to facilitate online sales.The company began overhauling itself…

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