Three weeks ago, Bisnow published an obituary to return-to-office dreams. We spoke to a bunch of researchers and academics who pointed to stagnant data for office usage and said they don’t expect it to ever get much better than where we are: about 63.7% usage nationally compared to prepandemic. Did CEOs take that as a challenge? In the last two weeks, CEOs are coming out of the woodwork to ramp up their in-office demands again. The most notable was Amazon, which said it will mandate five days a week in office starting Jan. 2. “When we look back over the last five years, we continue to believe that the advantages of being together in the office are significant,” CEO Andy Jassy wrote. Now a new survey of 1,300 global CEOs by KPMG found 83% expect to get fully back in the office within three years, a big jump from 64% saying so last year. The older the CEO, the more likely they were to call for five days a week, and male CEOs are more likely than female ones to do so. The U.S. is a little behind the broader globe — 79% of American head execs told KPMG they’re going fully in-office. That might not mean much for CRE demands: A CBRE office occupier sentiment survey last month found 64% of companies don’t expect to change their office usage, and Amazon is scaling back its office footprint even while it increases its in-office expectations. And CEOs have been talking a big game about forcing employees back for years now but have found enforcement is very tricky. KPMG’s survey found they intend to lean more toward the carrot than the stick, offering incentives to people who come in. But what do you think? Will mandates move the needle this time, or will this just be another incremental wiggle that doesn’t bring us anywhere close to prepandemic levels? — Kayla Carmicheal, Catie Dixon, Jay Rickey and Mark F. Bonner Not getting The First Draft in your inbox? Click here to sign up. Got any feedback or want to send us a mailbag letter? Email firstdraft@bisnow.com. |